From Puce to Cerulean – What Your Brand Colors Say to Your Customers

Do you ever wonder why so many fast food restaurants use red in their logos? Or why so many hospitals and healthcare organizations use the color blue in their logos? This phenomenon is hardly random. Psychologists have spent years studying colors’ effect on human behavior, and you can be sure that the results are worth … Continue reading From Puce to Cerulean – What Your Brand Colors Say to Your Customers